Canva Create 2023
//
Live experience
Bringing Canva's enterprise ambitions and fresh AI tools to the globe.
Canva
6 months
Canva has always been known for their empowering suite tools, that have helped small businesses and education institutions around the world achieve design outcomes that previously required significant training. This time, they wanted to open to a new market and position themselves as enterprise ready and AI forward.
A simultaneously live broadcast and live on stage announcement event to put them on equal footing with other global big names in tech. Creating the southern hemisphere's longest stage to keep the audience close to the action, and provide room for multiple "eras" of design to explore - before breaking into the AI powered present and future. This later transformed into a wholly built street style after party, featuring stages that realtime sync'd to the band - using their own tools. Not to mention an automatic AI prompt-to-cocktail bar.
